Delivery management platform Bringg has launched the Route Optimization and AutoDispatch (ROAD) module, designed to manage internal fleets and automate the last-mile delivery journey for drivers, dispatchers and customers.
The ROAD module has been designed to help companies mitigate the risk of change management within the last mile by dividing the process into three tiers:
Launch, empowering businesses at the early stages of delivery optimization to identify bottlenecks and digitize workflows through enhanced shipment tracking, feedback collection and exception management;
Optimize: adding ROAD to create optimal routes for planned and on-demand delivery services, with an option to combine the two into hybrid routes for ultimate fleet efficiency;
Accelerate: Providing functionality for advanced stages of digital transformation and intelligent fleet management.
Guy Bloch, CEO of Bringg, said, “Consumers expect a seamless post-purchase experience, with visibility into delivery options, seamless order tracking and frictionless returns. With the last mile increasingly seen as a key differentiator in today’s competitive market, it is crucial that we support businesses at all stages of their delivery optimization journey.
“ROAD provides the flexibility retailers and logistics companies need to optimize existing operations, and undertake digital transformation at their own pace while providing the flexibility to evolve over time. We are proud to make this crucial update to our product offering to support our customers at a time when many businesses are balancing rising costs and economic uncertainty with ever increasing consumer expectations.”